There are few things more humbling to a technology professional than clicking around Google. If you ever think that you are keeping up with software solution development, 20 minutes of exploration will correct your viewpoint.
That this blog even exists is a testament to their capabilities. It took me 15 minutes to set it up, including 12 minutes of deciding which color scheme I wanted to use. Google Earth is remarkable in its ability to integrate data from a variety of dissimilar sources. Add to that the way that their applications seamlessly adapt to the delivery medium: from web to desktop to mobile.
In this, I believe that Google is setting the direction for computer use. Microsoft and Oracle products may be the face that the user sees when they log in, but how long do you think it will be before some CEO gets really cranky because they can find more information about their company by visiting Google than they can by clicking around their intranet? SharePoint started to offer some of this search functionality, but it was pretty bad (and from what I've seen, it hasn't gotten much better). Shouldn't getting content delivered to a mobile device be as simple (to the end user) as seeing it on their desktop? And shouldn't that content be able to reflect information drawn from sources throughout the corporate network?
There is real power in these concepts, and the firms that can harness them will experience transformational, positive change throughout their enterprise.
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